Pangaea Nightclub - Viral Marketing |
Pangaea is an exclusive nightclub based in the heart of Piccadilly with a devout following amongst the fashionable and famous. They wanted an on-brand, simple but effective e-flyer to promote an events. Digital Broadcasters were approached to create a poster E-zine campaign for the run before Christmas selling and advertising the club and a New Years day event. |
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The Solution DB put together a striking e-flyer that featured shots from the club
and all the relevant information and contact details so Pangaea could
distribute it to its database of glamorous party people. The mailing
was sent to a large opt-in list of club members. The client also requested
that we build a bulk messaging service where our client could email
the flyer to its own database contacting large numbers of clients
and customers instantaneously directly from there own desktop. |
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