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Digital Talk - Ecommerce Design and Marketing Strategy

Digital Talk approached Digital Broadcasters in need of a website revamp introducing a better user experience when purchasing a Mobile Phone and Contract

  • Digital Talk needed to offer clients their products and contracts instantaneously via the Internet utilizing a bespoke reputation creating a one-stop shop when ordering through the website.
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Key Objectives

  • Gain market share
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  • Attract more customers to website
  • State of the art professionalism
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  • Reduce cost of marketing
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  • Online ordering
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  • Improve image of the company
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  • A User-Friendly environment

The Solution

  • Create a full and easy to manage database driven website. Allowing the flexibility to add and delete products (news items, special offers, products and prices) when needed and from any location.
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  • This web site will include sophisticated technology and a Clean Design, Custom Background and Stunning Graphics (eye candy).
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  • The site will also include an online ordering service for clients.
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System Overview.

Home/Splash Page - This page required a main site redesign introducing a new logo while keeping the company 'look and feel'. It was essential that this section attracts the user, as this is the front cover and represents a virtual shop front.

Content Management System - Secure technology is used when creating a password protected administration panel allowing access to the web site. An administrator can change, news items, images, special offers, products, P+P and prices instantaneously. Updating the stock control is easy from the CMS on the website administration panel

Special Offers -This link provides current offers, special packages and discount prices for existing services and new customers.

Product and Contract - After viewing a phone and its description the user has the option to select the product with optional contracts.

Order page - Here the monetary transaction between the client and Digital Talk is processed. The user will enter their details and order the service they require online with a Debit /Credit Card integrated service.

Confirmation Page - The page is only be created if the client has ordered a product and has been authorised. It contains the product information, reference number and a confirmation email for the client.

E Zine - Emails can be sent via the E-Zine notifying customers of new offers or special deals currently in stock.

Auto download and Print orders – Once an order has been processed a confirmation of order and a delivery address label is printed.

Credit/Debit Card Integration – This aspect of the project will allow clientele to order online. After any transaction the system will automatically send a confirmation E-mail back to the user. This will allow the client to recognize that the transaction has been processed

Why not take a look at Digital Talk and click here to let us know what you think?

 
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Digital Broadcasters LTD is a creative corporate branding and web communications design agency based in London UK. We are a leading provider of websites, software, flyers, brochures, banners, flash games, brochures, viral marketing and corporate logos, with experts in Software and web development, corporate branding and graphic design. We are one of the most innovative branding and communications design agencies located in london. 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